It has been around 1 month since we decided to take the jump and start podcasting. I would have never even thought podcasting was something in our future, much less blogging. I always had that thought in the back of my head asking “What if?” I knew it would haunt me for life to always be thinking what could have been.

So when Billy & Aaron brought it up, it was like the ultimate sign!

Read more about how we got started here.

The ups

I’ll start with some of the positive aspects of having a podcast. In my opinion, the podcast recording, editing and promoting really gives me a purpose. I find myself always thinking of ideas of how to improve our website, how to improve our blogs, and how to improve our recordings. Not only does this keep me distracted, it also feels like a fuel that my mind is using to propel me into the next day. It’s hard to explain, but I do feel a sense of accomplishment every time we post an episode on our podcast or any time one of our posts has more views.

As you will notice from Episode 1 and up, we start off with less editing, no intro or outro and more long pauses. We have progressively been improving our episodes as well as trying to just make the dialogue flow a bit better. Also recording with the guys is nice, it’s like we have our own little hangout day. I’ve mentioned in our podcast how recording really feels like a therapy session.

The downs

One of the biggest downs was how we got shadow banned from TikTok! It has been so frustrating because it keeps flagging our content as unoriginal and QR content. Which makes absolutely NO SENSE.

I also reached out multiple times to TikTok support and all I get is generic messages! So frustrating!

Another down is that you may think your content is amazing, but there’s no real secret formula to going viral or being perfect. The reason it’s a down for me is because of the time it takes! It takes soo long and you have to just be patient because whatever you are promoting on social media or in your websites won’t gain popularity from one day to the next.

Tips

• Do NOT post TikToks without adding text or your own mix to it
  • I posted a TikTok of a Home Alone template from CapCut and oh my god, it’s what got us shadow banned
• Enjoy the moments
  • Don’t make it all about business, it’s a podcast! Have fun with it!
• Be patient
  • Your podcast/website/blogs are not gonna be famous from one day to the next
    • It’s gonna take some time, but that’s not a problem. It gives you some space to become better and better
    • If you do have a secret formula to overnight success, email it to us lol

We hope you enjoy this blog post and check out our podcast if you have not. It’s available on multiple streaming platforms.

Listen to the Borderline Banter & Brews podcast here or you can even listen directly from our site here.